Back to Launch Page

Privacy Policy

Effective Date: 30 May 2026

This Privacy Policy explains how MyFishFriend collects, holds, uses and discloses personal information through the MyFishFriend website and related services. This policy is intended for an Australian website and should be read together with any collection notices, terms of use, and other notices published on the website.

1. Personal information we may collect

Depending on how you use the website, we may collect personal information such as your name, email address, contact details, account or enquiry details, communications sent to us, newsletter preferences, transaction details, and technical or usage information associated with your use of the website, including IP address, browser type, device information, pages viewed, and interaction data.

2. How personal information may be collected

We may collect personal information directly when you contact us, submit an enquiry, sign up to receive updates, create an account if that functionality is offered, participate in surveys or promotions, or otherwise interact with the website. We may also collect information automatically through cookies, analytics tools, server logs, and similar technologies used to operate, secure, maintain, and improve the website.

3. Why we collect, hold, use and disclose personal information

We may collect, hold, use and disclose personal information to operate the website, respond to enquiries, provide requested content or services, manage user accounts where available, send updates or direct marketing communications where permitted by law, analyse website performance, improve user experience, maintain security, investigate misuse, and comply with legal or regulatory obligations.

4. Affiliate links, product referrals and third-party websites

The website may contain affiliate links, product referrals, embedded content, or links to third-party websites and services. If you click through to a third-party website, that third party may collect information directly from you or through its own technologies. We are not responsible for the privacy practices of third-party websites, and you should review their privacy policies separately.

5. Disclosure of personal information

We may disclose personal information to service providers and advisers who help us operate the website and business, such as hosting providers, analytics providers, email service providers, technology vendors, payment providers, professional advisers, and regulators or authorities where required or authorised by law. We may also disclose personal information in connection with a business sale, restructure, or similar transaction.

6. Overseas disclosures

Some service providers may store or process personal information outside Australia. Where this occurs, we will take reasonable steps intended to ensure that personal information is handled in a manner consistent with applicable Australian privacy requirements. Before publication, we should identify whether overseas disclosures occur and, if practicable, the countries in which relevant recipients are likely to be located.

7. Cookies and analytics

We may use cookies and similar technologies to remember preferences, understand how visitors use the website, measure performance, improve functionality, and support security. Depending on the tools used, these technologies may collect technical and usage information. You may be able to adjust your browser settings to refuse or limit cookies, although some website functions may not work properly if you do so.

8. Direct marketing communications

If you subscribe to newsletters or other updates, we may send you commercial electronic messages where permitted by law. Where required, we will seek consent before sending direct marketing communications. Our messages should identify us as the sender and include a functional unsubscribe facility or other lawful method for opting out.

9. Security and retention

We take reasonable steps to protect personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure. Personal information is retained only for as long as reasonably necessary for the relevant purpose or as otherwise required by law, and then securely destroyed or de-identified where appropriate.

10. Access and correction

You may request access to personal information we hold about you, or request correction of information that is inaccurate, out of date, incomplete, irrelevant, or misleading, subject to any lawful grounds for refusing access or correction.

11. Privacy questions, complaints and contact details

If you have a privacy question, access request, correction request, or complaint, please contact [email protected]. We will review your request or complaint and respond within a reasonable time. If you are not satisfied with our response, you may be able to contact the Office of the Australian Information Commissioner.

12. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, services, or legal obligations. The current version should be published on the website together with its effective date.